Yesterday, on November 2, 2014 — the New England Patriots played the Denver Broncos. And Tom Brady and Peyton Manning competed against each other at quarterback for the 16th time.
Tom Brady is winning the head-to-head matchup, 10-5. And lo and behold, New England and Tom Brady won again yesterday, 43-21.
I’m a Brady fan. My brother is a big Peyton Manning fan. Both men are absolutely ridiculous (so great that you can pun superlatives).
Frankly, I don’t think it’s a question of who’s better … I’d happily trade places with either one of them. They’re both Super Bowl winning NFL quarterbacks and will go into the hall of fame on golden carriages.
They’ve both achieved unparalleled greatness at the most difficult job in sports. They are legends of the game and still playing at an elite level in their late 30’s … more absolute ridiculousness.
I resonate with Tom Brady.
I’ll tell you why first. Then I’ll tie it back to digital marketing and how you can be like Tom Brady at your company.
The way I see it, Peyton Manning was born great, Tom Brady was made great.
Peyton Manning is the son of NFL hall of fame quarterback, Archie Manning; and his younger brother is, Eli Manning, a Super Bowl winning quarterback and future hall of famer … awhhh, that just absolutely ridiculous.
I’m not jealous or anything, but Peyton had a slight advantage over you, me, and most folks. Irrespective of his quarterback pedigree, he worked and studied his backside off and earned every ounce of his greatness.
But I gotta tell you …
I would do anything to be a fly on the wall growing up in the Manning household. Imagine the quarterback-speak and greatness-molding at that dinner table. C’mon man … I can’t even imagine.
Tom Brady started playing golf when he was 3 years old. Tom Brady, Sr. would never let his son (Tommy) win.
In this article on ESPN, Elizabeth Merrill interviews Tom Brady Sr. His dad said, “by the age of 8, Tommy had developed an extreme distaste for losing.”
I’m know psychologist, but I do know over a dozen of them (long story, don’t ask), but one might assume that Tommy developed his drive, focus and commitment to win as a kid, because his dad wouldn’t let him win.
If you combine a love for winning, drive, focus and dedication with 6′ 4″ height, a 225 lb body, and a laser accurate arm … then, apparently you get Tom Brady, the most absolutely ridiculous quarterback of his time.
Brady has always been the underdog. It’s been widely publicized that Brady came into the NFL wanting to prove himself because he was drafted late in the 6th round. And you can see it. He kinda plays with a chip on his shoulder.
A lot of people are 6’4, and weight 225 lbs, and have accurate arms. A lot of people have “the tools” and the woulda coulda shoulda.
But just like Peyton Manning and Tom Brady … you have to work and study your backside off to be successful at digital marketing. You have to earn every win, big and small … they aren’t given to you.
Like Tom Brady, you must have a winning-approach to digital marketing. You must be driven by the measures of success and what’s best for the company. Your focus is on the digital strategy and tactical execution. And last but not least, you have to be committed to preparation and hard-work.
If you want to consider hiring me to do your data deep dive for you, please visit Digital Marketing Research & Media Channel Analysis to learn more about my process.
If you would need help with your digital marketing strategy, I provide digital marketing strategy consulting based on the the See-Think-Do Digital Marketing Framework, from Google.
In Brady’s case, he aligned himself with Coach Belichick’s system. Digital media tactical execution has some similarities to playing quarterback in the NFL. If you require coaching and a proven system, consider scheduling a Digital Marketing Consultation with me.
Or … you can just hire me to consult you.
In which case, I’ll be your Coach Belichick.
The team with the best players wins.” – Jack Welch