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How to Write Content for People and Search Engines?
Back in 1996, Bill Gates famously wrote an article on the Microsoft website entitled, “Content Is King.” In that article, Gates said:
❝ Content is where I expect much of the real money will be made on the Internet. ❞
Gates made many predictions about the future of content in his article. And today, 20 years later, many of his predictions have come true. In 2016, business blogs are the predominate force powering content distribution. Blogs push content to the billions of consumers who search on Google, Bing, and Yahoo every day.
➜ But how do you write content that engages people and ranks in search engines?
What Does The Must-Have Customer Experience Mean?
The “must-have customer experience” is a mindset. It’s a business, marketing and sales framework for success. The best marketing and sales people can think like their customers. This may sound simple, but it’s not. It requires curiosity, empathy and humility. It requires deep thinking to put yourself in your customers' shoes.
➜ This blog post reveals must-have customer experience tips for your business.
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