Hi, I'm Anthony...a ROI-Focused Digital Marketer and Growth Hacker. I provide expert solutions to B2B, B2C and agency clients in need of digital media strategy and execution.
I have over 14 years experience planning, creating, executing and managing successful digital marketing campaigns, systems and operations; extensive collaborations with public figures, business executives, academic administrators, non-profit organizations, and vendor partners; excellent written, verbal and interpersonal communication skills; high-level strategic planning, project management and problem solving abilities; expert approach to
executing marketing plan initiatives, meeting deadlines and achieving goals; an intellectual curiosity for cutting-edge marketing trends and passion for producing breakthrough digital marketing results.
Studying for the Accreditation in Public Relations (APR) Exam, sanctioned by the Public Relations Society of America.
Studying for the Professional Certified Marketer (PCM) Exam, sanctioned by the American Marketing Association.
Education and Training
Bachelor of Arts, Computer Science
Google Advertising Professional Certification
Yahoo! Search Marketing Ambassador Certification
Microsoft adCenter Professional Certification
HTML / XHTML / CSS W3Schools Certification
I'm a hands-on marketer and strategist, with proven experience generating business revenue. Over the course of my education and career, I accumulated the following professional skills:
Digital Marketing Direction
Push-Pull Marketing Strategy
Earned, Owned and Paid Media
Web Experience Management
Project & Team Management
Content Marketing & Management
Conversion Rate Optimization
Search Engine Optimization
Search Engine Marketing
Brand Management & Strategy
Online Public Relations
B2B & B2C Marketing
Lifecycle Email Marketing
Multi Channel Marketing
Direct Response Marketing
Copywriting & Editing
Responsive Web Design
Design Thinking & Wireframing
User Experience Testing
Business Video Production
Strategic Planning & Research
Media Planning & Buying
Media Analytics & Reporting
Over 15-years ago, I began my career as a freelance Web developer during my senior year of college. I'm unique due to my practical understanding of computer science methodologies and passion for best practice marketing strategies. My computer skills include:
I love God, family, Atlanta, professional sports (Braves, Falcons, & Hawks), traveling, learning, running, fitness, cooking, and connecting with people. I recently ran my first Peachtree Road Race and currently training for the Atlanta Half Marathon. In my spare time, I also play in recreational softball and basketball leagues.
Favorite Downtime: spending time with family, meditating, reading, and personal enrichment
Favorite Books: Selling The Invisible, 7 Habits of Highly Successful People, The E-Myth Revisited, Tipping Point, Zen & the Art of Motorcycle Maintenance, Made to Stick....and many more.
Favorite Magazines: Fast Company, Entrepreneur Magazine, Wired and Runners World
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